EVwire brief: Mercedes-Benz High-Power Charging North America has named Madeline Ebert as its new CEO, with the charging and product executive taking the helm of the company's network effective October 22.
Ebert was most recently the company's Head of Product & Driver Experience, where she built its Product & Technology organization and oversaw the driver experience from end to end. Her team achieved first-time charging success rates above 90% while the North American network grew to more than 900 charging ports.
She takes over from Heiko Schmidt, who served as interim CEO and has since moved to a new role within Mercedes-Benz.
Mercedes-Benz High-Power Charging announced the update on LinkedIn:
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Ebert said the job is less about adding locations and more about making every charging session dependable:
"The opportunity ahead is bigger than building more charging locations. It is about earning drivers' trust every time they plug in and delivering that experience consistently at scale. I am excited to lead an incredibly talented team as we combine customer focus, operational excellence and innovation to build a charging business positioned for long-term success."
Ebert has worked on Mercedes-Benz charging for much of her career. She co-founded an internal charging venture that took a new customer offering from concept to market, helped shape the initiative that led Mercedes-Benz to set up its own global High-Power Charging business, and led the rollout of Plug & Charge for the Mercedes-Benz EQS in North America and Europe.
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Context:
Ebert's appointment fills the top job nearly a year after Andrew Cornelia, CEO of Mercedes-Benz HPC North America since 2023, left for Uber at the end of November 2025 to become its Global Head of Electrification & Sustainability. Schmidt, then the network's VP of Growth, stepped in to lead the company after Cornelia's departure.
The network has grown considerably since then. At the time of Cornelia's exit, Mercedes-Benz HPC had built nearly 500 chargers in North America, with more coming through partnerships like its deal with Federal Realty for 500 ultrafast chargers.
Source: Mercedes-Benz High-Power Charging and LinkedIn
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