EVwire brief: The Tesla Model Y was Denmark's best-selling vehicle in May with 1,030 registrations, according to Mobility Denmark data. The Model 3 placed fifth with 720 units, giving Tesla two cars in the country's top five. Combined, Tesla registered 1,750 vehicles in Denmark in May, up 136% YoY.
The results came as Denmark hit a new EV record. Of 19,092 new passenger cars registered in May, 15,020 were battery-electric, pushing BEV market share to 78.7% overall and 95.8% among private buyers.
Tesla Denmark Country Lead Martin Niebuhr credited 0% interest promotions and competitive leasing offers for the strong result, and stated that June will be a full push on deliveries as Tesla enters the final month of the second quarter.
“The strong numbers reflect our team’s hard work and attractive offerings[…] True to tradition, the next month will therefore be full focus on deliveries.”
Details:
Top 10 best-selling cars in Denmark, May 2026:
Tesla Model Y — 1,030
Skoda Enyaq iV — 912
Skoda Elroq — 875
Toyota C-HR+ — 806
Tesla Model 3 — 720
Xpeng G6 — 460
Volkswagen ID.4 — 458
Citroën C5 Aircross — 440
Audi Q4 e-tron — 388
Toyota Urban Cruiser — 382
The Model 3 performed well in May as well, becoming Denmark’s 5th best-selling car
Context:
Denmark's EV boom is running hot, but Mobility Denmark is warning it may not last. Registration taxes on electric vehicles are set to rise significantly in the coming years, with the average EV facing a 160,000 DKK ($24,861) increase in tax. Mobility Denmark noted that this would cause Danish EV interest to drop sharply.
CEO Mads Rørvig didn't mince words:
"You can't call a new government the greenest ever if you don't completely abolish the registration tax on electric cars."
The Model Y sold 1,030 units in Denmark in May 2026
He also framed the issue beyond climate:
"Electric cars make Denmark less dependent on oil from the world's hotspots. Therefore, the tax on electric cars should be abolished completely so that we can exploit the full potential, both for the climate and for Denmark's freedom of action."
The backdrop matters too. Denmark's newly released Climate Status and Projection 2026 report confirmed the country is on track to meet its 2030 climate targets, with transport electrification cited as a key contributor. Rørvig's message to the incoming government is clear: it’s unwise to kill the EV momentum now.
Source: Mobility Denmark
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