EVwire brief: Tesla is coming to Latvia. The company announced on Friday that it will open its first location in the country on August 21 with a pop-up store in Riga, while also enabling online vehicle orders for Latvian customers ahead of the launch.
The expansion gives Tesla a presence in all three Baltic states following its entries into Lithuania in 2024 and Estonia earlier this year. Tesla Europe teased the announcement in a brief post on X before releasing additional details about its Latvian launch.
The new pop-up store will be located at the Spice shopping center in Riga. To mark the occasion, Tesla will host a public opening event from 10 a.m. to 8 p.m. local time, where visitors can explore the company's vehicle lineup, learn about its technology and charging solutions, and speak with Tesla product specialists about buying and owning an electric vehicle.
Tesla also noted that Latvian customers will be able to configure and order their vehicles online before the store officially opens.
Details:
Here are the prices of Tesla’s offerings in Latvia without VAT, as per the company’s official website.
Tesla Model 3
Estimated deliveries for the Model 3 for orders placed today are listed as Sept – Oct 2026.
Trim | Price (excl VAT 21%) |
|---|---|
Rear-Wheel Drive | €30,990 (about US$35,400) |
Long Range Rear-Wheel Drive | €38,490 (about US$44,000) |
Long Range All-Wheel Drive | €41,990 (about US$48,000) |
Performance All-Wheel Drive | €48,990 (about US$56,000) |
Tesla Model Y
Estimated deliveries for the Model Y for orders placed today are listed as Oct – Nov 2026.
Trim | Price (excl VAT 21%) |
|---|---|
Rear-Wheel Drive | €34,490 (about US$39,500) |
Long Range Rear-Wheel Drive | €42,490 (about US$48,600) |
Long Range All-Wheel Drive | €44,990 (about US$51,500) |
Performance All-Wheel Drive | €53,490 (about US$61,200) |
Context:
The Riga pop-up is Tesla's first physical location in Latvia, and it completes the company's rollout across the Baltics. Tesla launched in Lithuania in 2024, then officially entered Estonia with an April 24 launch event this spring. Latvia rounds out the set.
This one had been flagged for a while. Tesla registered business entities in both Estonia and Latvia back in January, and EVwire noted at the time that a launch was expected within months. Latvia's just landed a bit later than Estonia's, but on the same track.
Registration for the August 21 opening event is open on Tesla's event page.
Source: Tesla press release, Tesla Europe on X
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